Westwerk, 2016

Visual Design

Jackie Menth


Nicholas Smith

Visit Site

For 40 years, luxury travel consultancy Travel Beyond has transported their clients to new worlds. From Angola to Zanzibar, the Minnesota-based company specializes in creating custom journeys across the globe, with a strong focus on African safaris. Travel Beyond prides itself on providing unique experiences to its clients, but its digital presence wasn’t living up to the same standard. I worked closely with lead creative, Jackie, to craft a user experience which reflected their custom luxury offerings.

The client’s stunning photographic library influenced Jackie’s mood board direction, which in-turn inspired my wireframes to showcase the bold, gridded, borderless use of photography whenever possible. Jackie then contrasted the dazzling photos with fine textural and water-color inspired details. The new look exudes a high-end, luxury feel that more accurately portrays the Travel Beyond brand, and helps reinforce the company’s mission to create custom journeys that exceed each client’s expectations.

Homepage on Desktop and mobile
Selected layouts – Wireframe › Design